Come Test Mavic Wheels This Saturday!

Come Test Mavic Wheels This Saturday!
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MAVIC WHEEL DEMO 

SATURDAY, APRIL 5TH!

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Date: Saturday, April 5th.
Location: Studio Velo
Time: Meet at 7:30am, ride at 8:00am


*Meet at 7:30am for wheel fitting or drop off your bike the day before*

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Please contact Chris@studiovelocycling.com with any questions.
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Aside from your frame, wheels are the single item on a bike that have the largest impact on the ride quality. 
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Rotational weight, torsional stiffness, vertical compliance, aerodynamics and braking performance are all major factors in determining ride quality. Mavic knows how to build wheels better than anyone.  Each wheel set they build is designed to address and improve  specific ride qualities, which means they are purpose-built with riders like you in mind.   
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Are you looking for a wheel set to give you the edge in climbing?  Maybe you want the perfect century wheel or long course triathlon wheels? Whatever your need, Mavic has a great wheel for you.
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This is an amazing opportunity to try some of the best wheels on the market on the roads you ride every week---FOR FREE! Come see the difference this Saturday.
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STUDIO VELO
31 Miller Ave
Mill Valley, CA  94941
Tel: 415-380-1882
www.studiovelocycling.com

PLEASE CONTACT CHRIS@STUDIOVELOCYCLING.COM
IN ADVANCE TO RSVP.


Date: Saturday, April 5th.
Location: Studio Velo
Time: Meet at 7:30am, ride at 8:00am


To ensure first choice of wheels drop your bike off at Studio Velo the day before, Friday the 4th.

**Be sure to bring your bike, helmet, and your ID if you would like to test ride Mavic wheels.**

WHEEL SYSTEMS AVAILABLE TO TEST:
  • Cosmic Carbone Ultimate
  • CXR 80 tubular
  • CXR 60 clincher
  • Cosmic Carbone 40 clincher
  • Cosmic Carbone SLE
  • R-Sys SLR
  • Ksyrium SLS
  • And many more! Over 40 pairs available for test.
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Studio Velo Cycling
31 Miller Ave
Mill Valley, California 94941
US

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Tonight at The Station SF: Shinola, Beer & Bikes 6-9

Tonight at The Station SF: Shinola, Beer & Bikes 6-9
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MARK YOUR CALENDARS!
Join Studio Velo and our partners for one of our upcoming demo days!

Pivot Cycles Demo:

Date: March 23rd, 2014
Location:  China Camp Miwok Meadows
Time: 9am-3pm

Mavic Wheel-Tire System Demo:
Date: Saturday, April 6th.
Location: Studio Velo
Time: Meet at 7:30am, ride at 8am

*Meet at 7:30am for wheel fitting or drop off your bike the night before*

Please contact Chris@studiovelocycling.com with any questions.

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Learn more about The Station SF today!
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Studio Velo Cycling
31 Miller Ave
Mill Valley, California 94941
US

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Bicycle Fitting: Refer a friend & get a $50 gift certificate at Studio Velo!

Bicycle Fitting: Refer a friend & get a $50 gift certificate at Studio Velo!
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THE PERFECT FIT
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REFER A FRIEND
The most important dynamic between any rider and bike is fit.

REFER A FRIEND & GET A $50 GIFT CERTIFICATE TO STUDIO VELO!

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As you already know, the benefits of a great bicycle fitting are many.  You know this because you have experienced a world-class, professional bicycle fitting here at Studio Velo.  Help us spread the important word about the benefits of a professional bicycle fitting and enjoy a shopping spree on us. Please share this email with one of your riding buddies: A great fit makes you more comfortable, more efficient and simply faster and better on your bike.*
 
*Once your friend or friends obtain a fitting by Colin, you will receive a $50 gift card at Studio Velo.  No quantity limitation applies. The more fits you refer, the more credit you will receive!

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RETÜL FITTING

 
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A New Season, A New or Improved Bicycle Fit
 
Here at Studio Velo, we offer a unique approach to bicycle fittings: First, we are one of few bicycle studios in the country who offer both Retul & DFU (Dynamic Fit Unit) fittings to ensure the most precise and objective fit available. Secondly, Colin Beardsley, former professional cyclist and veteran bicycle fitter, provides the most experienced, comfortable and unique fitting experience anywhere. 

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ARE YOU CONSIDERING A PERFORMANCE UPGRADE TO YOUR EXISTING FIT?

Consider these nice upgrades we find invaluable each season.
 
- New Shoes.  The Sidi Genius 6.6 is a high performance shoe built with a Vent Carbon Sole, Adjustable Heel Retention System and Caliper buckle two-way ratchet system to provide you with the best all-around fit. Riding in shoes that are broken down or not the right size can impact your performance and efficiency not to mention your comfort on long rides. Don't get hotspots get new shoes!

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- Custom Insoles. Many cycling shoes come with thin, low quality insoles. Unlike other insoles, theses cycling specific Conformable Insoles are stiff and custom molded. More like an orthotic these are shaped specifically to your feet. They can help alleviate hotspots and other fit related shoe issues.
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- A New Bib Short.  Nothing undermines comfort like an old chamois. Consider one of the many great bibs & knickers SV offers that will let you ride comfortably all day long. We carry cycling apparel from the best brands in the business, each unique from the others, stop by Studio Velo soon and see what works best for you! Personally we just found a new shop favorite in the Capo Ceramica Bib, to learn more visit us online or in the shop to learn why!
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IS YOUR FIT HOLDING YOU BACK?
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Does this sound like a cyclist you know? 
 
The perfect frame. Check. High-performance wheels.  Check. The latest parts package (gruppo). Check. A comprehensive bike fit.  Anyone? 
 
These are the same people who wouldn't dare run in shoes that were too tight or wear a suit two sizes too big. Yet, they're out riding hundreds of miles, enduring mysterious pains and ailments, all because their bike wasn't properly fit to their body and riding style from the beginning.
 
Retul offers the ability to measure to sub millimeter accuracy.

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Train Smarter: Active & Recovery Compression from Skins

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SKINS: TRAIN SMARTER
- Compression clothing improves both cycling & cycling- related sports like Skiing, Running and Crossfit, etc. -

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SKINS. Scientifically proven and tested to work.
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The primary benefit of compression garments is on the body's circulatory system. Wearing compression applies pressure to your limbs, which helps to increase the blood flow velocity under the compressed area, forcing movement back to the heart and thus improving your body's health & recovery.
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Studio Velo stocks a range of SKINS compression garments taylored to help your performance on and off the bike. Remember, training is as much about the work as it is the recovery!

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ACTIVE TIGHTS

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SKINS A400 Tights - SKINS A400 Tights feature Dynamic Gradient Compression technology designed for active use. The A400 tights come with a Memory MX waistband for comfort which moves with the body alongside strategically placed fabric panels for enhanced muscle stability and support . The shaped crotch is also designed for comfort when active. The SKINS A400 tight is the ultimate compression tight.

Recommended Use: Winter Sports (skiing/snowboarding
, skate skiing)
, CrossFit, Hiking, Cycling, Running

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RECOVERY TIGHTS

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SKINS RY400 Tights - SKINS RY400 Recovery Tights are the essential bottom to pull on after every training session to help reduce exercise induced muscle damage, so you can get back out there again faster!
Features Dynamic Gradient Compression technology designed for post-workout recovery. The 400 fit
ensures optimum compression levels and a comfortable fit
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The SKINS RY400 tight is the ultimate post-workout recovery tight.


Recommended Use After: Winter Sports (skiing/snowboarding, skate skiing), CrossFit, Hiking, Cycling, Running

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CALF TIGHTS

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SKINS MX Calf Tights - SKINS MX Calf Tights also feature Dynamic Gradient Compression technology for active use. The MX Calf Tights have memory fabric panels for biomechanical function and enhanced calf support. The MX Calf Tights are designed to help prevent calf and achilles injuries by utilizing controlled pressure technology over the achilles tendon.

Recommend Use: 
CrossFit, Hiking, Cycling, Running, Gym, Outdoor Sports

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GET YOUR SKINS 15% OFF NOW!

USE THE CODE "SKINS" AT CHECK OUT FOR 15% OFF YOUR NEXT SKINS PURCHASE!

This is a limited-time offer so don't hesitate to make your way over to Studio Velo or
visit us online at studiovelocycling.com.
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Enve SES 3.4 Clincher tested & loved on Mt. Haleakala

Finding the perfect all-around wheelset is no easy task.  There are so many different wheel companies in the cycling world these days, it's no wonder consumers are confused by the massive selection and variety.

While some might be overwhelmed by this plethora of options, we frankly believe there are only a few true wheel manufacturers out there who get it right.  Mavic, Zipp, HED, Fulcrum/Campy, and Enve, for example, lead the industry in innovation, quality and customer service.  It's no coincidence these are precisely the wheels we stock at Studio Velo.  Indeed, there are wheel options from Specialized, Trek, among others, but in our eyes, these are not wheel companies; these are companies who make wheels to "accessorize" their bikes.  That is not the purpose or philosophy of the aforementioned brands, whose incredible R&D drives performance, durability and safety. As a result, you, the rider, experience what its truly like to experience wheels that are versatile, stable, smooth, snappy, solid, and fast. 

Here at Studio Velo we pride ourselves on testing everything we sell.  Recently, a customer experienced a wheel failure (a delimitation of the rim wall) on a carbon Enve wheel which gave us pause.  It was unclear whether this individual "rode" the rear brake exclusively on the downhills (a no/no in carbon wheels), had excessive wear on the brake pads or simply experienced a poorly built wheel. It became apparent that we needed to test this particular wheelset, that is precisely what I have been doing for the past 4 weeks, culminating this test period with a 38-mile descent down Mt. Haleakala, Maui.  This 10,225' climb, with 38 miles from summit to sea, provides the perfect testing ground for these Enve 3.4 clinchers.

The final stretch up Mt. Haleakala

The Enve SES (Smart Enve System) 3.4 clinchers, as described by Enve, "are specifically designed as a multi-purpose wheelset that can be used in virtually all weather conditions, terrains and disciplines." The 3.4's, being shallower, offer maximum performance characteristics when the wind conditions are strong, like many days atop the 7 Sisters, riding down the California coast, or right here in Maui, which is probably the windiest of all. With a front rim of 26mm wide and 35mm deep and a rear of 24mm wide and 45mm deep, this wheelset is the most stable wheel in my wheel quiver and certainly the most confidence inspiring for its depth. 

As I descended down past Kula (see photo below showing the return trek) the wind was gusting to over 50 knots yet the wheels proved to be incredibly stable. This was by far the most impressive riding characteristic.  The shallower, wider front rim provided incredible stability while still feeling snapping and fast on the flats, sharp in the corners, and with incredibly solid breaking. 

The windy backside of Mt. Haleakala

The net/net experience:  A+.   Last year I raced a brilliant pair of Mavic Cosmic Carbon Ultimates, which unfortunately with my bike flew off the back of my car.  After a week of testing, I have decided to purchase a slightly lower cost wheelset, the 3.4 Tubulars for racing while riding the 3.4 clinchers in everyday conditions.  This seems like a winning combination.

To learn more about this or other Enve wheels , please come into the store, test our demo wheels or do some research on line here: http://www.enve.com/wheels/road/3.4clincher.aspx